KICKZ Case Study
We increased a clients conversion rate from 0.59% to 1.9% in 1 Year I just wrote down the exact process on how we did it. When this client came to us
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What you get
- There profit margin was declining by the week
- Conversion rate was at an all time low
- Average Order Value was low
- Revenue was stagnating
The beginning of this project was chaos. It was hard. But the end result was not luck.
We ran more than 80 A/B-Tests.
30% of them won.
This did not happen by chance.
Here's what's inside:
- - How 3 tests alone generated €221K in additional revenue
- - The psychological research that revealed why sneakerheads were leaving without buying
- - The exact funnel leaks we fixed between PDP Cart Checkout
This is the same system behind:
SNOCKS €8.2M added
KoRo €2.5M in 6 months
Blackroll €3.2M added
Purelei €3.7M added
No extra ad spend. No product changes. No hacks.
Just a faster, smarter testing system applied to traffic that was already there.
KICKZ didn't need more visitors. They needed more of them to buy.
Make sure we're connected first.
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We increased a clients conversion rate from 0.59% to 1.9% in 1 Year
I just wrote down the exact process on how we did it.
When this client came to us
\- There profit margin was declining by the week
\- Conversion rate was at an all time low
\- Average Order Value was low
\- Revenue was stagnating
The beginning of this project was chaos. It was hard. But the end result was not luck.
We ran more than 80 A/B-Tests.
30% of them won.
This did not happen by chance.
Inside this case study, I break down the exact approach:
\- How we used rapid testing to generate €221K from just 3 tests
\- How psychological research revealed why sneakerheads weren't buying
\- How we fixed massive funnel leaks between PDP Cart Checkout
This isn't theory.
It's the same system we used to drive results for:
- SNOCKS (€8.2M added)
- KoRo (€2.5M in 6 months)
- Blackroll (€3.2M added)
- Purelei (€3.7M added)
The best part?
KICKZ didn't spend extra on ads.
We just optimized what was already there.
Most brands think they need more traffic.
KICKZ proved you need better conversion.
Good to know
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Not sure where your shop leaks? Book a call and we'll tell you where the money gets lost and what to test first.
Keep reading
More resources
How SNOCKS scaled from €2M to €90M a year
350+ A/B tests since 2019 added €8.2M+ in revenue while SNOCKS grew from an Amazon seller into its own online brand.
Read the case
How KoRo added €2.56M in 6 months by turning first-time A/B testing into a research engine
KoRo went from zero structured A/B testing to +10% session conversion rate and €2.56M added revenue in six months.
Read the case
How Kickz went from 0.59% to 2.7% conversion rate in 3 years
Conversion rate from 0.59% to 2.7% over 3 years. 83 experiments contributed to a successful acquisition.
Read the caseRun your next test in Apex
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Spend the same on ads.
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Book a call with the team and tell us about your shop. We'll talk through where it stands, where you want it to go, and how we'd get you there. If working with us isn't the best return on your money, we'd tell you rather than take it.
30 minutes, and you'll know exactly where your shop stands.