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Resources/Playbooks/ECOM Essentials Bundle (October edition)
PlaybookBundle·Free

ECOM Essentials Bundle (October edition)

28 E-commerce resources you can apply to your Shopify store before BFCM. The ecom essentials you should bookmark before your campaigns go live. A/B tests, funnel breakdowns, audits and research.

ECOM Essentials Bundle (October edition)

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What you get

Built in Notion, Figma and Airtable, ready to turn into your next action items.

Find what to fix, what to test and where shoppers might be dropping off.

Here's what's inside:

A/B Tests & Test Data:

50+ Tests from 9-figure giants to independent DTC brands

€750,710.83 in these A/B Tests

€750,710.83 in extra monthly revenue with these A/B Tests

A/B Tests MEGAFILE

SNOCKS: €21,000,000 in these A/B Tests

€265,480.43 in proven CRO ideas

10 Best A/B Tests backed by 4.3 million tests from 151,000 shops

Audits & Checklists:

PDP Audit for BFCM

PDP Audit for E-commerce Managers

The Q4 E-commerce Audit Checklist

500+ Ecom Conversion Checkpoints

The Black Friday CRO Audit (2026 Edition)

BFCM Prep Steps for Your Shopify Store

Guides & Ideas:

200+ Black Friday Ideas for E-commerce Teams

Original Ideas for Black Friday

567 Copy-Paste CRO Ideas

The Hotjar Guide for E-commerce Teams

Microsoft Clarity Guide for Fashion E-commerce Teams

DRIP CRO Resource Library (2026 Edition)

Research & Funnel Breakdowns:

Funnels from €100M+ E-commerce Brands to Study Before BFCM

Giant DTC Homepages

Swarovski & Cartier Funnel Breakdown

Prada, Dior & Versace Funnel Breakdowns

50+ Revenue Leaks in $100M+ Brands

E-commerce Conversion Rate Benchmarks 2026

The State of A/B Testing in E-commerce 2026

Testing Tools:

Apex by DRIP: The Predictive A/B Testing Platform

Apex Demo: See Our Testing Tool in Action

Good to know

Free. Five quick questions, then it's yours.

Not sure where your shop leaks? Book a call and we'll tell you where the money gets lost and what to test first.

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Keep reading

More resources

All resources
PlaybookPDF, 55 pages

Our 10 best A/B tests, backed by 4.3 million tests

Ten tests shops kept more often than the average test. More revenue from the traffic you already pay for.

Get the free PDF →
PlaybookBundle

Claude Resources for e-Commerce in 2026

I built the Claude Framework for e-Commerce Managers. 11 resources covering a specific task. Here's what they do 👇

Get the playbook →
PlaybookNotion page

A/B-Tests from $100M DTC Brands

The ultimate A/B Test Blueprint for Shopify stores in 2025 ⚡ €19.528.926,52 in A/B Test wins - backed by data, not guesswork.

Get the playbook →
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