The Claude + Google Tag Manager Playbook
R.I.P. Manual Tracking Audits I built a Claude workflow that audits your entire GTM container. (And I'm making the full playbook public)
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What you get
Most e-Commerce teams either:
\- Wait for a client to notice the numbers look "off"
\- Trust a tracking setup nobody's audited since launch
\- Or just... assume the tags are still firing correctly
The problem?
By the time you notice, you've already run a test on bad data.
So we automated the entire thing.
Our Claude + GTM workflow now:
Audits your full container automatically
Flags broken, duplicate, or outdated tags
Builds tags, triggers, and variables for you
Sets up tracking for GA4, Google Ads, Meta in one pass
Creates a new version, held for approval before anything goes live
No manual clicking through GTM.
No hunting for which tag broke.
No finding out three months later that an event was duplicated.
Just a workflow that keeps your tracking honest, every time you touch it.
Want the complete playbook?
Good to know
Free. Five quick questions, then it's yours.
Not sure where your shop leaks? Book a call and we'll tell you where the money gets lost and what to test first.
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More resources
Our 10 best A/B tests, backed by 4.3 million tests
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Get the free PDFClaude Resources for e-Commerce in 2026
I built the Claude Framework for e-Commerce Managers. 11 resources covering a specific task. Here's what they do 👇
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Book a call with the team and tell us about your shop. We'll talk through where it stands, where you want it to go, and how we'd get you there. If working with us isn't the best return on your money, we'd tell you rather than take it.
30 minutes, and you'll know exactly where your shop stands.