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Resources/Playbooks/36 A/B-Test from $100M+ Brands
PlaybookTest results·Free

36 A/B-Test from $100M+ Brands

We’ve run 3,300+ A/B tests for Europe’s top Ecom brands. Broken down 850+ funnels over the past 6 years. Now you get a look inside 36 high-impact CRO ideas -

36 A/B-Test from $100M+ Brands

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Answer five quick questions and the link is yours.

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What you get

\- from fashion brands doing $100M+ in annual revenue.

I turned it into a plug-and-play breakdown you can actually use.

This is NOT theory.

These are real A/B-Tests from Gymshark, Allbirds, and River Island.

What’s inside:

36 CRO ideas from $100,000,000+ fashion brands

Side-by-side visuals of Version A vs. B (with clear takeaways)

Impact, insights & psychological why

Built in Figma so you can drag, drop, and customize in minutes

...and more!

𝗜𝗳 𝘆𝗼𝘂’𝗿𝗲 𝗿𝘂𝗻𝗻𝗶𝗻𝗴 𝗮 𝟳-, 𝟴-, 𝗼𝗿 𝟵-𝗳𝗶𝗴𝘂𝗿𝗲 𝗲𝗰𝗼𝗺 𝗯𝗿𝗮𝗻𝗱 𝗮𝗻𝗱 𝘄𝗮𝗻𝘁 𝘁𝗵𝗶𝘀 𝗳𝗿𝗮𝗺𝗲𝘄𝗼𝗿𝗸:

PDF: 36 A/B-Tests from $100,000,000+ Fashion Brands

Good to know

Free. Five quick questions, then it's yours.

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Keep reading

More resources

All resources
PlaybookPDF, 55 pages

Our 10 best A/B tests, backed by 4.3 million tests

Ten tests shops kept more often than the average test. More revenue from the traffic you already pay for.

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PlaybookBundle

Claude Resources for e-Commerce in 2026

I built the Claude Framework for e-Commerce Managers. 11 resources covering a specific task. Here's what they do 👇

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PlaybookNotion page

A/B-Tests from $100M DTC Brands

The ultimate A/B Test Blueprint for Shopify stores in 2025 ⚡ €19.528.926,52 in A/B Test wins - backed by data, not guesswork.

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