PDP Audit for E-commerce Managers (BFCM)
Shopify released the PDP Audit Checklist two months ago. We built 86+ copy-paste CRO ideas for e-commerce managers ↓ A checklist is a markdown file.
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Answer five quick questions and the link is yours.
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What you get
Run it once.
It catches what's quietly costing you conversions - every time.
We spent months building this checklist, covering:
Above the fold checks
Catch what decides if visitors even engage before scrolling.
Product imagery checks
Get the checks that make or break "this looks trustworthy."
Copy & messaging checks
Get the checks that turn features into reasons to buy.
CTA & add to cart checks
Get the checks that decide if "just looking" becomes "add to cart."
Trust & social proof checks
Get the checks that kill last-minute hesitation.
Plus more, across:
\- Variants & options
\- Pricing & offers
\- Friction & objection handling
\- Upsell & cross-sell
\- Analytics & testing readiness
86+ CRO Optimization ideas. Full checklist in the Airtable.
Good to know
Free. Five quick questions, then it's yours.
Not sure where your shop leaks? Book a call and we'll tell you where the money gets lost and what to test first.
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More resources
How we built the genome
Where the tests in the genome come from and how Apex learns from them.
Get the guideUrgency & Scarcity: what Ecom brands with €100M+ know that you don't
This is the framework behind €1.7M in conversion uplift zero extra ad spend. I see this on almost every audit of 7–9 figure brands:
Get the guideEcom Optimization Framework
We broke down 850+ funnels in 6 years. Here's what we learned... Most Ecom owners optimize in the dark.
Get the guide
Spend the same on ads.
Make more from them.
Book a call with the team and tell us about your shop. We'll talk through where it stands, where you want it to go, and how we'd get you there. If working with us isn't the best return on your money, we'd tell you rather than take it.
30 minutes, and you'll know exactly where your shop stands.