July Luggage Funnel Breakdown
July’s funnel is a CRO masterclass for premium travel brands. From homepage to checkout - every step is engineered to reduce friction, build trust, and position luggage as a long-term travel investment rather than a commodity purchase. I turned it into a plug-and-play breakdown you can actually use.
Free. Five quick questions, then it's yours.
What's inside
What you get
This is going to be available for purchase for $49 -
but for the next 48 hours, you can get it 100% FREE.
Here’s what’s inside:
Built in Figma so you can drag, drop, and customize in minutes
How they use minimalist navigation and product hierarchy to simplify high-consideration browsing
The PDP structure that blends premium design, functional benefits & trust-building reassurance
How they position luggage as a travel system not just a suitcase to increase perceived value and AOV
Cart and checkout flows designed to reduce hesitation, reinforce confidence, and encourage add-ons
This isn’t just a “premium luggage brand.”
It’s a conversion system built on clarity, utility & travel psychology.
𝗪𝗮𝗻𝘁 𝗮𝗰𝗰𝗲𝘀𝘀?
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2. 2. Comment “TRAVEL”
3. 3. and I’ll DM you the link.
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The CRO agency behind 250+ of the world's leading online businesses
Whether high-growth startups or global leaders in e-commerce, travel, insurance, or retail, we consistently drive measurable revenue increases.
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Book a call with the team and tell us about your shop. We'll talk through where it stands, where you want it to go, and how we'd get you there. If working with us isn't the best return on your money, we'd tell you rather than take it.
30 minutes, and you'll know exactly where your shop stands.
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