Claude Opus 4.7 just dropped...
Claude Opus 4.7 just dropped. Here's 12 CRO Skills for it 👇 \- Handles long research docs without losing the thread.
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What you get
\- Follows testing frameworks precisely - no rogue hypotheses.
\- Verify its own outputs before reporting back.
Letting you hand off your hardest work.
So I built 12 CRO skills to put it to work.
1/ PDP Teardown
Product page audit across 20+ CRO principles with prioritized fixes.
2/ Checkout Friction Audit
Every friction point from cart to thankyou page, ranked by revenue impact.
3/ Hypothesis Generator
Turns qualitative + quantitative data into 10 testable hypotheses with ICE scores.
4/ Test Roadmap Builder
90-day testing plan sequenced by impact, effort, and learning velocity.
5/ Winner Teardown
Breaks down why a winning test won - and how to stack 3 follow-ups on top.
6/ Loser Post-Mortem
Inconclusive or losing test to root cause analysis with what to test next.
7/ Funnel Breakdown
Full funnel teardown of any DTC brand: landing to PDP to cart to checkout.
8/ Voice of Customer
Reviews, support tickets, and survey data to the exact words your ICP uses.
9/ Mobile CRO Audit
Mobile-first audit covering load, thumb zones, sticky CTAs, and form friction.
10/ Offer Stack Builder
5 offer structures with psychological framing for DTC (bundles, tiers, scarcity).
11/ A/B Test Results Reporter
Test data to client-ready report with stat significance and next steps.
12/ Category Benchmarking
Your metrics vs category benchmarks (AOV, ARPU, checkout CVR).
Full list in the image.
Giving all 12 away. Want the complete Notion list?
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More resources
How we built the genome
Where the tests in the genome come from and how Apex learns from them.
Get the guideUrgency & Scarcity: what Ecom brands with €100M+ know that you don't
This is the framework behind €1.7M in conversion uplift zero extra ad spend. I see this on almost every audit of 7–9 figure brands:
Get the guideEcom Optimization Framework
We broke down 850+ funnels in 6 years. Here's what we learned... Most Ecom owners optimize in the dark.
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