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BFCM Cheat Sheet 2026

The Black Friday Cheat Code. Everything you need before BFCM hits ๐Ÿ‘‡ Built on 4,000+ A/B tests for European DTC brands. More than 300 BFCM optimization campaigns, features and ideas for your Shopify store.

Sales Season
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Free. Five quick questions, then it's yours.

BFCM Cheat Sheet 2026

What's inside

What you get

Here's what's inside:

The Black Friday Cheat Code

How to get a 30% revenue boost in 48 hours. The full methodology.

130+ documented sales A/B tests before BFCM

Real tests and uplifts. Built for deal-hungry traffic.

50 A/B tests that generated โ‚ฌ7.8 million

The tests behind eight figures in additional revenue.

SNOCKS top 25 A/B tests and 15 ads

The exact tests and creatives behind Germany's number one sock brand.

PDP CRO Checklist

The checkpoints we run on every product page before a sales event goes live.

Top 26 AOV Boosters

The tests that increase basket size without touching the discount.

Top 15 BFCM Tests

The checkpoints that protect margin when everyone else is discounting blind.

Top 26 Cart Abandonment Tests

The tests built for the moment shoppers are closest to leaving.

Our 9 Best Homepage A/B Tests

The homepage changes that moved the needle most across our client base.

Top Subscription Brand Ideas

The conversion patterns from the brands with the highest LTV in the game.

Plus the BFCM Cheat Sheet 2026 and PDP Checkpoints to implement now.

๐—œ๐—ณ ๐˜†๐—ผ๐˜‚ ๐˜„๐—ฎ๐—ป๐˜ ๐˜๐—ต๐—ฒ ๐—ณ๐˜‚๐—น๐—น ๐—ฏ๐˜‚๐—ป๐—ฑ๐—น๐—ฒ (๐—™๐—ฅ๐—˜๐—˜):

1\. Comment "CHEAT"

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The CRO agency behind 250+ of the world's leading online businesses

Whether high-growth startups or global leaders in e-commerce, travel, insurance, or retail, we consistently drive measurable revenue increases.

Strauss
Koro
Sunday Natural
The Body Shop
Grover
Hello Fresh
Natural Elements
AG1
Bluebrixx
Woom
Hornbach
Tourlane
Congstar
Holy
Junglรผck
PV
Wunschgutschein
Motel A Mino
Mofakult
Bruna
Buah
Waterdrop
Purelei
Giesswein
Schiesser
Livefresh
Blackroll
The Female Company
Ryzon
1 Kom Ma 5
Kickz
Horizn Studios
Seeberger
Luca Faloni
Priwatt
T1tan
Snocks
Plantura
NatureHeart
Zahnheld
Jumbo
Ironmaxx
NKM
Oceansapart
Omhu
Send a Friend
Fitjeans
BGA
DRIP and Apex

Spend the same on ads.
Make more from them.

Book a call with the team and tell us about your shop. We'll talk through where it stands, where you want it to go, and how we'd get you there. If working with us isn't the best return on your money, we'd tell you rather than take it.

See if your shop is a fit

30 minutes, and you'll know exactly where your shop stands.

The Newsletter Read by Employees from Brands like

LEGONikeTeslalululemonPelotonSamsungBoseIKEA

Join 17,000+ Ecom founders turning CRO insights into revenue

Trusted by 250+ brands

  • Strauss
  • Koro
  • Sunday Natural
  • The Body Shop
  • Grover
  • Hello Fresh
  • Natural Elements
  • AG1
  • Bluebrixx
  • Woom
  • Hornbach
  • Tourlane
  • Congstar
  • Holy
  • Junglรผck
  • PV
  • Wunschgutschein
  • Motel A Mino
  • Ryzon
  • Kickz
  • The Female Company
  • Livefresh
  • Schiesser
  • Horizn Studios
  • Seeberger
  • Luca Faloni
  • Zahnheld
  • Snocks
  • Bruna
  • NatureHeart
  • Priwatt
  • Jumbo
  • NKM
  • Oceansapart
  • Omhu
  • Blackroll
  • 1 Kom Ma 5
  • Purelei
  • Giesswein
  • T1tan
  • Buah
  • Ironmaxx
  • Waterdrop
  • Send a Friend
  • Fitjeans
  • Mofakult
  • Plantura
  • BGA
  • Coop
DRIP

Prediction-based experimentation for online shops from โ‚ฌ100k a month.

See if your shop is a fit

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