Apex by DRIP: The Predictive A/B Testing Platform
We built one of the largest A/B test databases in e-commerce: 4.3 million tests from 151,000 shops, since 2011. On top of it we built our own testing tool, Apex. Apex tells you which test wins before you build it, and runs your whole testing program in one place.
Free. Five quick questions, then it's yours.
What's inside
What you get
Most brands run A/B tests to find out what works. Apex tells you before you build the test.
You're spending design hours, developer time, QA, and traffic on ideas that were never going to work.
Rejecting the wrong tests before they're built is where the win rate improvement actually comes from.
Our own win rate moved from 27% in 2024 to 55% in the most recent quarter.
From running less, but better.
That's what Apex by DRIP is built for.
What's inside:
\- What Apex actually does: the three layers and why each one matters
\- How it scores test ideas before launch against 4.3 million recorded A/B tests
\- Why the closed loop between prediction and result is the part most tools skip
\- What Apex is not: the honest version, including the limits
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The CRO agency behind 250+ of the world's leading online businesses
Whether high-growth startups or global leaders in e-commerce, travel, insurance, or retail, we consistently drive measurable revenue increases.
Spend the same on ads.
Make more from them.
Book a call with the team and tell us about your shop. We'll talk through where it stands, where you want it to go, and how we'd get you there. If working with us isn't the best return on your money, we'd tell you rather than take it.
30 minutes, and you'll know exactly where your shop stands.
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