The Ultimate 49-Points Landing page Checklist
The 49-Point Landing Page Checklist for e-commerce managers ↓ Audit your landing page for unclear offers, missing proof, and friction before the click. Here’s what’s inside:
Free. Five quick questions, then it's yours.
What's inside
What you get
1/ Message & offer
Check that your ad, headline, and value proposition make the same promise.
2/ Copy & creative
Make your benefits clear and use visuals that help visitors understand the offer.
3/ Trust & proof
Review your social proof, brand identity, and contact options.
4/ Forms & CTAs
Remove unnecessary fields and make it clear what happens after the click.
5/ Page focus
Give the page one purpose and remove distractions that pull visitors away.
49 checks to help you spot friction on your landing page.
The next question is which changes to test first.
We built one of the largest A/B test databases in e-commerce: 4.3 million tests from 151,000 shops, since 2011.
On top of it we built our own testing tool, Apex.
Apex tells you which test wins before you build it, and runs your whole testing program in one place.
Use the checklist to audit your landing page and build better test hypotheses.
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The CRO agency behind 250+ of the world's leading online businesses
Whether high-growth startups or global leaders in e-commerce, travel, insurance, or retail, we consistently drive measurable revenue increases.
Spend the same on ads.
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Book a call with the team and tell us about your shop. We'll talk through where it stands, where you want it to go, and how we'd get you there. If working with us isn't the best return on your money, we'd tell you rather than take it.
30 minutes, and you'll know exactly where your shop stands.
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