Landing Page Inspiration Playbook (300+ Pages)

The best brands start from what already works.

So I put their pages in one place:

Full pages, top to bottom, not just the hero

Sorted by niche, so you find your category in seconds

One Figma file you can zoom into section by section

Here's what's inside:

1/ Real pages

300+ landing pages from brands like Glossier, Pandora and Fenty Beauty.

2/ Sorted by niche

Jewelry, fashion, skincare, supplements, pets, tech, home and more.

3/ Get inspired

See how they open the page, where they put proof and how they lead to the offer.

4/ Improve yours

Pick the pages that fit your shop and test them against what you have today.

5/ One Figma file

Zoom into any section. Save what fits your shop.

They built the pages.

You get the swipe file.

The next question is which ideas to test first.

We built one of the largest A/B test databases in e-commerce: 4.3 million tests from 151,000 shops, since 2011.

On top of it we built our own testing tool, Apex.

Apex tells you which test is likely to win before you build it, and runs your whole testing program in one place.