MOFU (How we improved a clients conversion rate from 0.59% to 1.9%)
I just released the full KICKZ case study showing how we took a dying brand from 0.59% to 2.7% conversion rate. They were 6 months from shutting down. Now they're acquired by one of Europe's biggest sports retail groups.
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Was du bekommst
Here's what changed everything:
We ran 84 A/B tests over 3 years.
30% win rate.
Every third test was a winner.
Inside this case study, I break down the exact approach:
👉 How we used rapid testing to generate €221K from just 3 tests
👉 How psychological research revealed why sneakerheads weren't buying
👉 How we fixed massive funnel leaks between PDP Cart Checkout
This isn't theory.
It's the same system we used to drive results for:
- SNOCKS (€8.2M added)
- KoRo (€2.5M in 6 months)
- Blackroll (€3.2M added)
- Purelei (€3.7M added)
The best part?
KICKZ didn't spend extra on ads.
We just optimized what was already there.
Most brands think they need more traffic.
KICKZ proved you need better conversion.
But we need to be connected, so make sure to add me first.
Gut zu wissen
Kostenlos. Fünf kurze Fragen, dann gehört sie dir.
Du weißt nicht, wo dein Shop Geld verliert? Buch ein Gespräch. Wir zeigen dir, wo das Geld verloren geht und was du zuerst testen solltest.
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Mehr Ressourcen
So haben wir das Genom gebaut
Woher die Tests im Genom kommen und wie Apex daraus lernt.
Guide holenUrgency & Scarcity: what Ecom brands with €100M+ know that you don't
This is the framework behind €1.7M in conversion uplift zero extra ad spend. I see this on almost every audit of 7–9 figure brands:
Guide holenEcom Optimization Framework
We broke down 850+ funnels in 6 years. Here's what we learned... Most Ecom owners optimize in the dark.
Guide holen
Gleiches Werbebudget.
Mehr Umsatz.
Buch ein Gespräch mit dem Team und erzähl uns von deinem Shop. Wir sprechen darüber, wo er heute steht, wo du hinwillst und wie wir dich dahin bringen. Wenn wir nicht die beste Investition für dein Geld sind, sagen wir dir das ehrlich.
30 Minuten, und du weißt genau, wo dein Shop steht.